Ciro Visciano
Creativity & Design

Energy in evolution

PULSEE - 2018 - Brand Identity

The energy world has become a commodity.
Energy has never been more essential for our lives but its importance is less visible in today's world.

Pulsee, a brand new energy company, wants to represent a new concept of energy: increasingly extended and contemporary.

I've led the team to create and define the brand identity.
Enjoy the video case history.

The heartbeat, the essence of humanity. The pulsation as energy. It is what nourishes life and extends to passions, such as sports. The word melds with “see”, which encapsulates the vision; the ability to observe and look beyond, to go towards a more extensive concept of energy.

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